nobody movie_Community Season 6 was doomed (Sorry Yahoo!)


Yahoo!, the place where you had an email address 15 years ago (or still have if you are me), long had a video division after the founding of YouTube (which was eventually bought by its competitor Google). on his website. , but in 2011 the company decided to merge its video division into Yahoo! Review and focus on creating original web series. “Burning Love,” a parody of reality dating shows created by Erica Oyama, was probably the most successful series. While they gave actors star names and had some production value, the shows were very much still web series. Episodes lasted between 5 and 12 minutes, which in the early 2010s all people supposedly could handle watching online videos. While the shows had their fans, they weren’t necessarily the most viral pieces of media, especially since Yahoo! as a search engine and e-mail platform was already on the decline.

In 2015, Yahoo! Screen got a bit overambitious. It was decided to do full-fledged, proper TV shows with half-hour runtimes and all. The platform had created the sitcom Sin City Saints, starring Malin Åkerman, and the sci-fi comedy Other Space Paul Feige. At this point, behind-the-scenes decision makers also took a leap of faith, bringing “Community” back from the dead, believing that the show’s hardcore fans would flock to the service and breathe new life into it. As you can probably imagine, this did not happen. Sure, some “Community” fans came and watched the show, but if they were like me, they would just go there to watch “Community” on the day a new episode came out. I don’t have Yahoo! Screen catalog to watch all shows and get them more ad revenue.

Yahoo! Screen tried to tie its entire service to a show that was incredibly niche, rather than bringing a show to a platform that was already thriving. Yahoo! ended up writing off about $42 million and canceling all shows. In a earnings call from 2015 [via Variety], formerly Yahoo! Chief Financial Officer Ken Goldman said of the cancellations:

“We thought about it long and hard, and what we’ve concluded is (for) certain that we didn’t see a way to make money over time with our original video (series) … We’re not saying we do.” don’t do it I will not do this at all in the future. But what we’re saying is that on at least three occasions it didn’t work out the way we’d hoped and we decided to move on.

Yahoo! Screen never did another series. “Community” may have gotten its sixth season, but it killed a streaming service in the process. If you’re going out, you might as well do it in a glow of glory.

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