nobody movie_Ajay Devgn decodes why Southern movies work well in Northern says Hindi cinema hasn’t tried to make it big

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Ajay Devgn’s look by RRR

During a recent press conference, Ajay Devgn shared his take on why southern films are achieving phenomenal success across India

It is at this stage in the Indian film industry that Southern films emerge victorious at the box office. In 2022 alone, three Southern films caused a stir, with their Hindi-dubbed versions working wonders and revitalizing theaters. We’re talking about Allu Arjun’s Pushpa: The Rise, RRR directed by SS Rajamouli starring Ram Charan and Jr. NTR and KGF: Chapter 2 starring Yash who managed to collect Rs. 300 crores in just 11 days and is now challenging some of Bollywood’s biggest players. During a recent press conference promoting his upcoming film Runway 34, Ajay Devgn, who guest-starred in RRR, was asked about the reason behind the phenomenal success of Southern films across India.

At the conference, Ajay was asked why he thinks southern films have managed to capture the hearts of northern audiences while Hindi films have not fared so well in the south. He said, “It’s not like Yahan Ki Film Wahan Nahi Ja Rahi Hai. Kisine try Nahi Liya. (It’s not that Hindi films aren’t going south, we just haven’t really tried.) No one has tried to get a film from the north out in the south on a large scale. Agar kabhi koi koshish karega toh zaroor hoga (If anyone tried it would happen too). Your (southern) films are good, things are going well here. Humari films bhi chal rahi hai (our films work too). They (southern filmmakers) plan ki humein north mein bhi film release karni hai (that they have to release films in north), so they take actors from north. They plan the script according to ke woh pan India chale (that the Pan India films work).”

When asked who his favorite Southern actor was, he replied that everyone is good and everyone is a fabulous actor.

In both RRR and KGF: Chapter 2, the cast included actors from the Hindi film industry. While the former had cameo appearances from Ajay Devgn and Alia Bhatt, the latter had Sanjay Dutt as Adheera and Raveena Tandon as Prime Minister Ramika Sen.

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